We want to reach out to each potential Scout and their family with a personal invitation to join Scouting, where they will learn positive values, new skills and have fun with friends. Our goal is to recruit 3,000 new families in 30 days.

In order to reach this goal, we need our Scouting families to help us relaunch and rebuilding Scouting’s membership using a grassroots social media campaign.

Post pictures or videos of fun Scouting activities to Facebook, Instagram, YouTube or Snap Chat and share what Scouting means to your family.

Use #3K30Days #LaunchtheAdventure #RelaunchScouting #InfluenceTheAdventure.

Tag us @samhoustonbsa ( )
or @shac.bsa ()

Participation Level Recognition

As a thank you, we have some cool recognition gifts. Every Scout or Scouter who posts about Scouting between July 1 - August 31, 2021, will receive an influencer patch (Like button). A link to requests patches will be posted here in August.

Unit Level Recognition

The top five packs and troops that have the most social media influence as measured by DTR will receive the following prizes.

Learn More

Help promote Scouting on social media by adding a photo frame around your profile picture. Encourage families to Text Cub Scout, Scouts BSA or crew to 833-301-1301. They will be sent to www.shac.org/join, a website with all packs listed by school district and links to register online.

To find the frame, click on edit/update your profile picture (or go to www.facebook.com/profilepicframes), search for a frame by entering Sam Houston Area Council, then choose one of our four frames.

Recruiting Website

Every Scout should learn the value of hard work and earning their own way. The popcorn sale is the perfect opportunity to teach this valuable life lesson and fund the most exciting year of Scouting ever. The council does all the pre-work to set up the sale, eliminating the need for units to research opportunities, calculating returns, creating sales and promotional materials, managing a relationship with a vendor, etc. The popcorn sale is not just about selling popcorn...It’s also about promoting Scouting!

Hundreds of thousands of dollars go back to the Scouting program in the Sam Houston Area Council due to the annual popcorn sale. Dollars collected during the sale support local Scouting. The popcorn sale is a way for a Scout to support his or her way through the various activities during the year. There are three options to sell popcorn: traditional take order sales, sell online to friends and family out of town, and show-n-sell. 

Sign Up to Sell Popcorn (enter council key 576SHAC)                    Learn More

To ensure that we promote our programs in a clear and Scout-like manner, it important to remind units to follow BSA Brand Guidelines and use approved materials from the BSA Brand Center in developing their recruiting materials. This includes following the requirements included in the Scouts BSA Branding Dos and Don’ts Guide and the associated Brand Training Guide.  

The Scouts BSA Brand Guidance Training is one of the efforts underway to be sure Scouters have a clear understanding of what they can do. This training should be shared with all volunteers to bring this understanding to all parts of our community.

BSA Brand Guidelines     BSA Brand Center    Scouts BSA Branding Dos and Don’ts Guide    Brand Training Guide

While our goal is to encourage youth to join our program, we must always be clear in our communications about the program they are joining.

• We are The Boy Scouts of America.
• The Boy Scouts of America and Girl Scouts of the USA are different organizations.
• We support all other youth organizations and do not disparage them.
• We encourage parents to enroll all youth in a character development program that meets their needs – and the BSA is certainly ready to welcome them.

October 15-17 & 30-31, 2021 

Wood Badge is the Boy Scouts of America's ultimate leadership training designed to meet the advanced leadership needs of Scouters in all aspects of the BSA, whether unit, district, or council level – from assistant den leaders to Scoutmasters, from Cubmasters to Venturing Advisors, from committee members to commissioners. It is a fun, energetic and inspiring course guaranteed to infuse your unit with fun and meaning – all designed to fulfill the mission of the BSA, and ensure our youth is getting everything they are promised from the program.

Reflecting the best of nearly a century of Scouting experience, Wood Badge draws upon the most current leadership models used by corporate America, academic circles and successful organizations throughout the country. Participants can expect to develop skills in many areas, including leadership theory, team building, problem-solving, communication, project planning and more.  These skills can be taken back to packs, troops, crews and ships to help leaders guide youth in dynamic Scouting programs.  Scouters will find these skills invaluable in their business and personal lives as well. Wood Badge consists of two parts: 

• The course begins with five full days of group training usually held over two weekends - the first weekend is Friday through Sunday, and the second is Saturday and Sunday. 
• The second part of the course requires participants to apply the skills they learned by completing a five-part plan (called a “ticket”) over the following 18 months, leading towards the individual participant’s vision of a better Scouting future.

Learn More and Register

Dear Scouting Family of the Sam Houston Area Council,

The leadership of the Sam Houston Area Council would like to present this, our fifteenth update, on our response to the COVID-19 outbreak and protocols for Scouting operations going forward. We appreciate your continued patience as we navigate this situation.

• Unit programming should be conducted under current guidelines from the State of Texas and the CDC with the approval of the unit’s chartered organization and subject to the current COVID-19 protocols of any meeting or activity facility.
• Effective immediately, all visitors and staff that are fully vaccinated for COVID-19 will be exempted from wearing a face-covering at all council-owned facilities, including the Cockrell Scout Center and all council camps. The council recommends that those individuals that are not fully vaccinated should continue to wear a face-covering where social distancing is not possible, except while eating, drinking, or participating in an activity where face coverings are not feasible, such as aquatics.
• District and Council meetings and events may be conducted in person and will utilize the same face-covering policy, unless held at a facility that is not council-owned, as those facilities may have additional restrictions that should be followed.
• Council camps will continue to utilize the COVID-19 Pre-Screening Form.
• Social Distancing should be followed in all situations where it is feasible.
• Overnight district and council activities and trainings are allowed for all Scouting programs. All district activities should have an event plan reviewed and approved by the District ERM Committee, and all council activities should have an event plan reviewed and approved by the Council ERM Committee.
• Effective May 24^th, the Cockrell Scout Center will resume normal office hours and operations on Monday through Friday, 8:00-4:30 p.m.

Our Enterprise Risk Management Team is working regularly and diligently to determine our plans going forward. If you have any questions regarding the COVID-19 response for the Sam Houston Area Council, please contact Thomas Franklin, Deputy Scout Executive, at thomas.franklin@scouting.org. The council remains committed to keeping our constituents updated regularly with new information as we have it. We will continue to communicate through three main mechanisms – Facebook, Email, and Council Website. Please consult these regularly for updates.

Learn More       BSA National Statement on COVID-19       Previous Updates      Rank Advancement Update  

The council offers are a variety of first aid training courses throughout the year including First Aid/CPR/AED, First Aid/CPR/AED Instructor Course, and Wilderness First Aid.

Learn More and Register

Many units and families are discovering creative ways to have fun Scouting at home. When using digital and online resources, there are some important guidelines from the National Council about youth protection, safeguarding personal information and recording online meetings.

Across the nation, Scouters are finding ways to help keep their youth members engaged and Scouting. These out-of-the-box, in-home activities are centered around providing advancement-related content to help keep kids safe, engaged and to help them make the best of home time.

Digital Safety       Scouting at Home       COVID-19 Updates       Advancement Update

While many Scout units have a desire to return to Scouting activities, they have questions about how to do so safely during the ongoing COVID-19 pandemic. Learn the steps your unit can take to help return to Scouting activities. During the recent webinar on how to hold meetings safely during COVID-19, attendees received tips on the key steps they can be taking right now to find a safe way to return to their meeting activities.

Learn More

The Scouting Trail is a monthly handout provided to units at roundtable describing upcoming council events for the next quarter. This is a great resource for Scouters and parents.

The Scouting Trail: October 2020

Cub Scouting / Scouts BSA / Venturing / Sea Scouting Rank Advancement and COVID-19

Questions regarding advancement have arisen as we deal with closures, cancellations, or other issues caused by the spread of the coronavirus (COVID-19). Although there are difficulties and constraints, advancement can continue. Youth, parents, and leaders should work together to implement creative, common sense ways to facilitate advancement while adhering to the Guide to Safe Scouting and following the rules of youth protection.

Learn More (link updated frequently)

Now you can support Scouting without lifting a finger — or at least not more than one. AmazonSmile, the simple and no-cost way to donate to the Sam Houston Area Council, now works on the Amazon Shopping app for iPhone and Android.

That means it’s easier than ever to support Scouting anytime, anywhere. Through its AmazonSmile program, Amazon donates 0.5% of eligible purchases to the charity of your choice — at no cost to you. You’ll get the same prices, selection and service found on Amazon.com, but now Amazon gives 0.5% of its cut to a good cause.

The Sam Houston Area Council is an eligible AmazonSmile charity. Individual packs, troops, posts, ships and crews are not eligible.

Previously, AmazonSmile required the user to shop using their browser — either on a desktop computer or through the mobile browser on a smartphone. That meant that when you shopped in the official Amazon app, you weren’t contributing to your chosen charity — even if you had already activated AmazonSmile. By adding AmazonSmile to its official app, Amazon is making the program available anytime, anywhere. So now when you buy a blender from the back seat or a printer from the patio — our council still gets that 0.5%.

If you aren’t yet an AmazonSmile member, sign up at smile.amazon.com using a web browser (mobile or desktop). You’ll sign in with your Amazon credentials, and the site will walk you through the process. Amazon will ask you to choose your favorite charity. This is where you search for “Sam Houston Area Council.”

Learn More